The proposal aims to increase the independence and diversity of Australian media. There are 7 components in this proposal.

• Component 1 would restore Australian Broadcasting Corporation (ABC) cuts and remove advertising from the Special Broadcasting Service Corporation (SBS), including:
  • reversing the ABC component of the 2014-15 Budget measure Australian Broadcasting Corporation and Special Broadcasting Service Corporation—efficiency savings
  • reversing the ABC component of the 2014-15 Mid-Year Economic and Fiscal Outlook measure Australian Broadcasting Corporation and Special Broadcasting Service Corporation—additional efficiency savings
  • restoring the indexation of funding. In the 2018-19 Budget, the Government announced that funding for the ABC would be maintained at 2018-19 levels for 3 years
  • reducing commercial advertising on SBS by phasing out in-program commercial advertising evenly over 4 years from 1 July 2022 to 1 July 2025
  • reducing the amount of program break commercial advertisements allowed on SBS from 5 minutes to one minute per hour
  • providing SBS with a loading equal to 10% of the forgone advertising revenue to account for the additional programming required to replace advertising content.
• Component 2 would support First Nations peoples to establish their own media and broadcasting license, from 1 July 2022 with a funding of $30 million per annum, indexed by the Consumer Price Index (CPI).
• Component 3 would make subscriptions, donations and purchases of news media tax deductible to individuals and introduce deductible gift recipient (DGR) status for organisations that meet the following criteria:
  • a minimum of 75% of total spending over the previous 12 months on production and dissemination of news, public-interest journalism or other fact-based editorial content
  • a minimum of 75% of total revenue derived from sales, subscriptions, advertising revenue or individual or corporate philanthropic donations
  • a turnover exceeding $1 million in the previous financial year
  • primary business and dominant purpose is the production and distribution of news and editorial content that is in the public interest. This test would exclude organisations producing content whose purpose is promotional, or for public relations or advocacy.
• Component 4 would restore the funding that was cut from the ABC to run the Australia Network.
• Component 5 would replace lost SBS revenue under Component 1 with departmental appropriation.
• Component 6 would provide $1.4 million per year, indexed by CPI, for community radio.
• Component 7 would provide $53 million evenly over 2 years (from 2022-23 to 2023-24) for a Royal Commission into the Murdoch-owned media.

The proposal would have effect from 1 July 2022.